Prepared for the Frye's team · Private

Famous crab cakes deserve a famous website.

This working demo was built from your real menu — 33 items in 7 categories, live prices from your ordering page — to show what one site for both stores could be. Everything here works: pick a store, build a box, check out.

Your web presence today

  • A builder site with no menu or prices on it
  • Manassas orders on SpotOn, Ashburn orders on Toast — two different checkouts
  • Two vendors, two logins, two experiences for one brand
  • Almost no photos of the food you're famous for
  • Your daily specials buried where customers rarely look
  • No gift cards — there's nowhere for a customer to buy one
  • No system for turning happy customers into Google reviews

This demo, live now

  • One brand, one site — with fryescrabcakesmanassas.com and fryescrabcakesashburn.comeach opening their own store's menu
  • The full menu with photos, options and live prices
  • One checkout experience at both stores — no vendor patchwork
  • Your daily specials front and center, every day
  • Gift cards — sold online, redeemable online and at both stores
  • Crab cake packs positioned for the ship-nationwide business
  • After-pickup texts that invite every guest to review you on Google

One menu, both stores — the live demo

  1. Open your private Menu Manager/admin (owner code for this demo: the Manassas street number, 7541).
  2. Change a price on the Base menu — watch it update for both stores at once.
  3. Then open the Ashburn tab and change the same item — now only Ashburn differs, and the site shows each store its own price. Sold out of something in one store? Hide it there; the other store keeps selling it.

This is the multi-location engine: one catalog, per-store exceptions — the exact thing two ordering vendors can't give you.

The difference, side by side

TodayWith Vendah
OrderingSpotOn at Manassas, Toast at AshburnOne checkout, both stores — Stripe, no per-order games
The menu onlineNot on your website at allFull menu with photos, options and live prices
Changing a priceTwo vendor dashboards, twice the workOnce for both stores — or one store only, your call
Web addressesOne builder siteBrand site + a domain per store, all yours to keep
Who you callTwo national support queuesA local partner in Manassas — one call, or a visit
Growing reviewsNothing built inAfter-pickup invitations; concerns come to you first
Shipping businessA text mention on the sitePacks merchandised today; online shipping checkout next

New revenue, day one: gift cards

  1. Your neighbors already sell them.Ford's Fish Shack — right in your Ashburn market — sells virtual gift cards online. But theirs can't be used for online orders. Yours can.
  2. Try ours: buy a demo gift card, get a branded digital card, then use the code at checkout — it works end to end, at either store, and the crab-cake packs make perfect gift amounts ($90 five-pack, anyone?).
  3. Why it's money:cash in hand today for food served later, new guests walking in holding a gift, and buyers routinely spending past the card's value.

Program terms (denominations, no-expiry policy, accounting treatment) are set with you at onboarding — done properly, with the books in mind.

We're here. Literally.

  1. Local company, local person. Built and supported from right here in the Manassas area — not a ticket queue.
  2. Reachable when it matters.Saturday-rush problem? One phone call. Want to talk in person? We'll come to the store.
  3. Your success is our reference.We're building our name on local businesses like yours.

The monthly service package

  • Website, hosting and updates on your own domains — brand + one per store
  • Online pickup ordering with Stripe at both stores — one experience
  • Self-serve price changes anytime + same-day done-for-you menu edits
  • Google Business Profile tune-up for both locations
  • Review growth: after-pickup invitations, concerns routed to you first
  • Daily specials managed and promoted on the site
  • QR cards for counters and to-go bags
  • A plain-English monthly report: orders, top sellers, review momentum
  • Next up: online checkout for nationwide crab-cake shipping

Popular add-ons

  • Gift-card program — online sales, both-store redemption, printed counter cards, terms set up properly with your books in mind
  • Logo & brand refresh — a sharpened logo and a matching kit for the site, boxes, bags and social profiles
  • Professional photo shoot — your actual crab cakes, shot to sell

Honest notes on this demo